The Answer to How Safe is Your Ground Beef? is VERY!

Much is a buzz over the Consumer Reports article How Safe is Your Beef? where 300 samples of retail ground were analyzed for bacteria between grass and grain fed beef highlighting best results as “sustainable” beef.

When a CBS Morning News anchor asked Urvashi Rangan, Ph.D. & Executive Director for the Center for Food Safety & Sustainability at Consumer Reports, “Shouldn’t we suspect some bacteria in any beef?”, her answer was all telling, “Absolutely”. So, what’s the beef with ground?

Buedel Fine MeatsPictured above: Three different headlines tell the same story. Kudos to CBS News (center) for taking the high road!

Getting the Facts Straight

Let’s get one thing straight: all raw meat has bacteria on it. The North American Meat Institute (NAMI) documents the following:

1. Some of that bacteria [found in the report] such as certain types of Enterococci, are not pathogens and are actually beneficial like probiotics in yogurt. Clostridium perfringens and Staphylococcus aureus are typically associated with time and temperature abuse of cooked products and generally come from contamination after food is handled. All bacteria, antibiotic resistant or not, are killed with proper cooking to the recommended temperature of 160 degrees Fahrenheit.

2. The bacteria identified in the Consumer Reports testing is not the bacteria that cause foodborne illness. Bacteria such as Staphylococcus aureus and generic E. coli are commonly found in the environment and are not pathogenic bacteria, meaning they do not cause foodborne illness. The primary pathogens of concern in raw ground beef are Salmonella and Shiga toxin-producing E. coli (STEC). These are not mentioned or reported in their findings.

3. The number one industry priority is producing the safest meat and poultry possible. This is done by focusing attention on bacteria which are most likely to make people sick, particularly E. coli O157:H7 and other Shiga toxin-producing E. coli. It is telling that Consumer Reports did not highlight finding these bacteria on products they tested as a strong indication of the overall safety of beef.

It’s also important to note Consumer Reports did not approach the industry for scientific data on the subject material nor make their data available to the industry for evaluation.

Safety in Numbers

Rangan went on to say, “The question here is, can we get it better?”

NAMI says the Consumer Reports data is staggeringly inconsistent with the U.S. Department of Agriculture’s Food Safety and Inspection Service (USDA FSIS) data which shows that E. coli O157:H7 occurs at a rate of less than one tenth of one percent in ground beef products. This has been reduced 93 percent since 2000.

You’d think a 90+ percentage improvement rate should be something to talk about. But the report makes no mention of that, or the highly regulated nature of the industry when it comes to food safety to begin with.

Federal compliance via on site inspectors takes place daily in meat plants to ensure food safety rules and technologies used to destroy bacteria are all in place and working. Some companies, like Buedel, also add a third layer of independent audits to their safety protocols.

Between regulating agencies and the industry itself, what kind of ‘better’ is Ms. Rangan really angling for here?

Cause Reporting

Throughout the news segment, Rangan compared each study finding between conventional beef [grain fed] and non-conventional beef [“sustainable, organic, natural and grass-fed”] to demonstrate conventional beef always had more bacteria.

NAMI also points out the use of, “Organic, Natural and Grass-fed are marketing terms that are not an accurate indicator of either sustainability or safety. All beef production models can be sustainable. The path to more sustainable beef is to ensure that every beef producer is utilizing the resources available in their part of the country to the best of their ability – whether grass, grain or other locally-produced renewable feeds like distillers grains.”

A quick visit to the Consumer Reports Facebook page reveals an ulterior agenda:

Buedel Fine MeatsFor those of you who aren’t familiar, Consumers Union (CU), is the non-profit “policy and action division” of Consumer Reports – a magazine published by Consumers Union. CU describes themselves as, “an expert, independent, nonprofit organization whose mission is to work for a fair, just and safe marketplace for all consumers and to empower consumers to protect themselves.

Herein lies a huge problem for readers today, when cause masquerades as media.

To be an ‘expert’ in anything you need to have a deep command of the knowledge base on all fronts. This article is filled with quotes from Consumer Reports own department heads, Grass-fed cattle farmers, and an epidemiologist from the CDC.

There were no quotes from actual food scientists (federal or corporate) nor grain fed cattle farmers, food retailers, industry media, leaders, professional groups and the like. Talking to the Department of Agriculture should have been a slam dunk at the very least.

There is also no mention of the politically based Facebook post in the online published article either. Other than this social nudge: We urge you to #BuyBetterBeef and continue the conversation with us on Twitter, Facebook, Instagram, and Vine.

Wrap Up

If you’re still not sure whether How Safe is Your Ground Beef? is a valued news or views piece, perhaps their article disclaimer will help:

Editor’s Note: Funding for this project was provided by The Pew Charitable Trusts. Any views expressed are those of Consumer Reports and its policy and advocacy arm, Consumers Union and do not necessarily reflect the views of The Pew Charitable Trusts.

The takeaway on this is threefold: 1) Food safety is alive and well in the beef industry. 2) Always cook your beef to 160°. 3) Beware of expert media crusading cause.

Additional Reads & Resources

https://www.meatinstitute.org/index.php?ht=d/sp/i/106823/pid/106823

http://www.fsis.usda.gov/wps/portal/fsis/topics/data-collection-and-reports/microbiology/ec/e-coli-o157h7-year-to-date/ecoli-o157-raw-beef-testing-data-ytd

http://www.fsis.usda.gov/wps/portal/fsis/newsroom/news-releases-statements-transcripts

http://meatmythcrushers.com/myths/myth-grass-fed-beef-is-safer-than-corn-fed-beef.php

http://meatmythcrushers.com/myths/myth-superbugs-are-on-most-meat-and-poultry.php

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Meat Merchandising │Next & Best Outlooks with Catie Beauchamp

The daughter of a hog farmer, Catie Beauchamp says she always knew she wanted to be in “AG” when she grew up. Today she is the VP of Technical Services at Colorado Premium, with a Ph.D. in Meat Safety & Quality.

Beauchamp’s3.18CPstaffpic (2) command of the beef production chain is highly astute, which includes, animal transport, harvest, carcass chilling, fabrication, grinding and storage. Her expertise in food technologies and safety is rivaled only by a laser focused passion for creating the best products for her customers.

How did you actually get into the “meat business”?

I knew I always wanted to be involved with agriculture, but on the nutrition side, which is what I started with in college. Then along the way, you meet people – in food microbiology and food production. That is how I came to do my graduate work in food science, meat science, and meat microbiology.

What do your days look like now?

From a departmental perspective, we do quality assurance, food safety, regulatory compliance, tech support for customers and R&D. We work in a high energy environment. When I started at CP [six years ago] we had 80-100 people and one production facility. Now we have three production facilities and two storage facilities. At any given time we have 30 projects in process. Our rate of commercialization is about 50% – it’s incredible!

What is your favorite part of your job?

My favorite area would be R&D. It’s fun to look into the future. You’re getting constant challenges, and when you resolve it, it’s a win. I love to create new products.

How do you do that with meat?

What we’re dealing with is an animal is that’s getting bigger and bigger. We have to address: How do we cut that? How should we process that? What do we need to do to have a good plate experience? You have to look at different cuts of meat in the carcass. There are other things we can use for things you wouldn’t expect.

For example, thin meats [flan3.19 CP Antimicrobial Interventionks, inside and outside skirts] are expensive, yet popular – but there’s only so much to be had because it’s such a small portion of the carcass. We can create new thin meats from other muscles that can mimic traditional thin meats. Skirts are expensive because they are in high demand and come from the small portion of the carcass. (Pictured Above: Antimicrobial Intervention Cabinet at one of Colorado Premium’s production facilities.)

Is it possible to come up with new steak cuts – like the Vegas Steak?

Yes, and no. The muscles without a lot of defects are pretty well known, but there should be a couple more ‘Vegas Steaks’ possible.

The combinations of muscles are standard in the Meat Buying Guide, but for a Packer to create a whole new SKU, break the muscles differently, etc., there has to be a market for it. You need to be able to merchandise all of it, plus find new ways to produce value.

From a steak perspective, the new novel items are going to have to be addressed in ways they haven’t been before, we need to look at fabricating. In addition to proper aging, tenderizing and injections, we’re going to have to look outside the box for processing.

Injection is a hot trend, how does that work from a production standpoint?

We marinate a lot of products, whether it’s tumble margination or injection. We do it for retail and food service. From a retail perspective, we provide products that are cook ready. From a food service perspective, we’re giving a little bit of insurance to meat drying out when cooked, especially for less than prime products.

How many speci3.19 PORK ROAST 2 - CITRUS HERBal service requests are you getting?

It depends on what market sector you’re talking about. In food service, restaurant groups are constantly reinventing themselves to stay competitive, usually on an annual basis. We work with a lot of up and coming concepts; our food service customers want to be on top of what’s new and available. (Pictured Left: Citrus Herb Pork Roast exclusively developed for a private label customer.)

In retail, the Millennials have impacted our business in a big way – they want clean labels, have more adventurous palettes, etc. Low sodium, clean labels and animal handling are key issues.

What is your definition of a ‘clean label’?

There are two sides to that question; one is the actual protein product itself. A portion of the population is interested in the use of antibiotics in animal feeding, etc. However, that’s still at a niche level and cost is also prohibitive for a lot of consumers.

The second part speaks to an ingredient perspective: people want to see things familiar to them on a retail package. (Food service is now adopting to that too.) Some ingredients are preservatives, some are for shelf life, but there’s also antimicrobials that ensure safety. Helping our customer base understand the purpose of antimicrobials is important to food safety.

What are your expectations on cattle supply?

As we start increasing the cattle supply we’ll be looking at something different – you still have areas in your prime states that don’t have water, plus other weather interferences that occur. There are people being weeded out of production groups that may never come back.

It’s very hard to project what volumes we’re going to have. The historical trends, peaks, and valleys can be thrown off trend, even when supply and demand are better. When consumers are paying higher prices, we need to produce healthy and affordable proteins. We have to get really good at how we merchandise beef.

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Local Markets: Artizone Connects Artisans to Online Sales

If you haven’t heard about Artizone yet, you probably aren’t aware of how easy they’ve made it to shop with local Artisans online now.

“Being able to bring small batch artisans to people’s homes is what we’re all about,” explains Artizone’s COO, Lior Lavy. “Artizone is honored to have many of Chicago’s great purveyors [Buedel included] choose our company’s technology and services to help develop strategies for building their online sales channels.”

Artizone came to Chicago in 2012, just two years after starting in the Dallas market. With plans to expand into additional markets this year, Artizone is poised to be the innovative leader in uniting local Artisanship with online shopping.

Is Artizone essentially a Peapod for Artisans?

That’s a fair statement, but what you really mean is grocery shopping only. Everything you buy [from Artizone] is from small vendors and local. If we don’t have a “core” item, we can source it locally – if we don’t have it by a local artisan, we try to buy from local retailers and businesses.

ArtizoneDiagramHow did the idea for Artizone come about?

I was the last hire of an executive branch of a French based [software] company in 2009. I say ‘last hire’ because, on the very same day they hired me, corporate management unleashed a major reorganization with big cut backs. When this happened, the executives that hired me chose to break away, hired key people that were let go and decided to create a new company.

We sat down to think about what kind of direction could keep everyone engaged and then looked for new ideas. We all had a passion for small businesses – for people who love what they do, not because they get paid for it. We all loved, cooking, traveling and finding good places to eat.

In 2009, you didn’t know what you were shopping for online, what the product really was. We believed if we could combine online shopping and food and, could own 360 degrees of the transaction, we could provide the artisans with everything they need, and all they needed to do was provide the product.

The more we dove in, we found the small businesses had such a hard time trying to sell to large grocery stores. You have to look at what happened in the market in the last six years. You had the butcher, today the butcher shop becomes a specialized niche – the demand changed. But not everyone is going to drive necessarily in to the city to buy meat at Paulina Market. By having Paulina available through Aritzone, you can shop at that level anytime.

Since starting in Dallas, what differences were there between that market and Chicago’s?

There is no competition in Dallas for online grocery. We’re the only one in the market. Dallas gets more regular items ordered than Chicago. In Chicago there is a high demand for gluten free items – we may have the biggest amount of gluten free items online now.

We’re also very excited about being at the Good Food Festival later this month – we will be bringing home cooked meals to the event!

You also have nationwide delivery; how is that going?

We want to help small artisans reach that market level; there’s no reason not to ship consumable packaged goods. But, it always needs to make sense – once you go nationwide, it’s no longer the place where you grocery shop, but where you find products.

What about wholesale opportunities?

We do have a B2B service. Buyers can work with me directly to set up an account for what they want to buy.

What market will you go to next?

Denver, this Spring. If there’s one thing I’ve learned, it’s when you put your product in the hands of the consumers that don’t get paid to use your product, the results are brutal. When you are doing online grocery shopping, customers don’t owe you anything.

You use to go to the store with your Mom or Dad, it was the one activity you were exposed to as a child that had a hunting instinct – it’s not the same as the website. I have been buying most everything online exclusively since 1996, so my kids don’t get going to the market – they don’t know the pulse of the market because they don’t go there.

Do you think brick and mortar will ultimately vanish?

I personally don’t want to see the day when there are no stores on the streets. However, those stores have to become more niche-y and interesting. I want the artisans to stay on the streets and maximize their potential online.

But hasn’t tech really changed the way we do things?

Yes, but when you place an order with Artizone it is the Artisans that handle the order personally. It is a different transaction – there are no warehouse pickers. The people who put your product together are the very same people who would be doing so if you walked into their shop.

What do the Artisans have to say about Artizone?

I think the Artisans appreciate that we are responsive and invested in them. Our brand is all about that. Everything they need, they get. We open the door for them to have more.

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8 More Beef Cuts Make the AHA Grade

Heart Check MarkBIG NEWS – eight more fresh beef cuts have passed the American Heart Association’s (AHA) Heart-Check test!

Meeting the AHA’s criteria for heart-healthy foods as “part of an overall healthy dietary pattern” is no small task. Given the fact the news broke during National Heart Month, it couldn’t have been better timed.

What does it take to get a lean stamp of approval?

The criteria used for heart-healthy consideration is based on science evaluations of nutritional requirements, values, and dietary recommendations. Here’s a look at the AHA guidelines set forth for lean meat:

Total Fat: Less than 5 g (also per 100 g*)

Saturated Fat: Less than 2 g (also per 100 g*)

Trans Fat: Less than 0.5 g (also per label serving*). Products containing partially hydrogenated oils are not eligible for certification.

Cholesterol: Less than 95 mg (also per 100 g*)

Sodium: One of four sodium limits applies depending on the particular food category:  up to 140 mg, 240 mg or 360 mg per label serving*, or 480 mg per label serving and per RACC*.  (See Sodium Limits by Category for details.)

Beneficial Nutrients (naturally occurring or historically fortified): 10% or more of the Daily Value of 1 of 6 nutrients (vitamin A, vitamin C, iron, calcium, protein or dietary fiber)

lean burgersThe latest cuts to make the grade are all considered “extra lean beef options”:

Extra Lean Ground Beef (96% Lean, 4% Fat)

Bottom Round Steak (USDA Select Grade)

Sirloin Tip Steak (USDA Select Grade)

Boneless Top Sirloin Petite Roast (USDA Select Grade)

Top Sirloin Strips (USDA Select Grade)

Top Sirloin Filet (USDA Select Grade)

Top Sirloin Kabob (USDA Select Grade)

Center Cut Boneless Top Sirloin Steak (USDA Select Grade)

What does this mean for you?

Creating a dining experience that encourages your customers to perceive your food as healthy is vital to your success in today’s market. –Alan Philips, QSR Magazine

Retail studies show the use of AHA Heart Check labels on qualifying meats and poultry items boost sales on average by 5%. Restaurants and hospitality who embrace health marketing strategies may want to add this to their mix.

grass fed steakMeat as a legitimate healthy dining option has enjoyed a boost in recent years too. Food Nazis were more than rattled last year when The Big Fat Surprise: Why Butter, Meat and Cheese Belong in a Healthy Diet hit the New York Times Bestseller List and won numerous awards.

According to the NRA, over 70% of adults are trying to eat healthier at restaurants more now than ever before. Incorporating heart-check appropriate notes on the menu could be a great way to enhance your healthy marketing options further.

From the desk of John Cecala || Website LinkedIn @BuedelFineMeats  Facebook

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Fine Swine: Dry Aged Compart Duroc

Dry Aged Pork ChopsWhat can you find that’s new, unique and affordable to put on your menu? Just when you think there’s nothing on the market that could beat the epicurean luxury of dry aged beef, Compart Farms delivers a stunning alternative – dry aged Duroc pork.

Think dry aged pork is crazy? Think again! Compart Duroc Dry Aged Pork can spark new business for your operation, drive higher food margins, delight your guests and build customer base.

What Makes Fine Swine

Where the Black Angus breed of cattle is synonymous with superior quality, the same phenomenon is also true of Duroc pork. Duroc pork has been identified and documented by the National Pork Producers as a superior genetic source for improved eating.

Duroc-BoarOften described as “red pigs with drooping ears”, Duroc pork is thought to have come from Spain and Portugal dating back to the 1400’s. Unlike commodity pork deemed “the other white meat” by the National Pork Board, Duroc pork is bright reddish pink in color.

Pigs in the Compart Family Farms’ Duroc sired meat program, are of the same genetic makeup and fed the same proprietary ration throughout the growing and finishing phases. This combination reduces the variability routinely found in the pork industry today.

Only Compart’s Duroc pork contains a higher percentage of intramuscular fat (marbling) and a higher pH. Unlike ordinary pork, it is more heavily marbled, yet still 96% lean.

How Dry Aged Pork Works

Dry aging is an old world tenderization process that creates a more complex flavor in the meat. The outside of the meat becomes hard and envelops a crust, while the meat inside the crust develops a fine rich, concentrated flavor and tender texture, as the natural moisture in the muscle evaporates. When the meat has reached its desired age, the inedible outer crust is carefully removed and discarded.

Photo Feb 16, 5 26 52 PMTo properly dry age you must have separated refrigerated space with precise temperature, relative humidity and air circulation controls along with specific UV lighting to control bacteria growth to create the perfect environment. Compart Duroc whole pork loins sit in their dry aging room for 7-21 days compared to longer time spans used for beef. A shorter aging period is possible because pork loins are smaller and more delicate than beef, and thus take less time to achieve the benefits of dry aging.

The naturally more abundant intramuscular fat present in Compart Duroc pork provides the ability to adapt to the moisture loss of dry aging while still retaining the juiciness in the finished product. These attributes deliver optimum conditions for the dry aging process.

The end result is a firmer yet tender texture with a well refined flavor finish. Dry aging combined with the favorable muscle pH and marbling qualities of the Compart Duroc breed elevates pork to a whole new level.

Bag It Now!

Photo Feb 16, 5 27 32 PMTraditionally speaking, pork has not been dry aged – until now. The best cuts in this category you can buy for your menu are Compart’s Duroc dry aged pork Porterhouses and Ribeyes.

Compart Duroc Dry Aged Pork is an affordable, exciting new option to enhance your menu. It gives meat loving customers a new dining option and helps you drive additional margins for your operation.

From the desk of John Cecala || Website LinkedIn @BuedelFineMeats  Facebook

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Meat Picks │ 2.11.14

Bac-N-Rama

BaconFestTickets for Baconfest Chicago go on sale next week for the now iconic annual event scheduled for Friday, April 17th & Saturday, the 18th! There will be over 160 chefs and restaurants on hand this year which benefits the Chicago Food Depository.

Buy general admission tickets beginning next Monday, including those for special lunch and dinner events here.

The 20 Second Sell

BuyNowA recent Nielsen post, urges marketers to accept the fact that brand engagement weighs in little (if, at all) with consumers in the big picture of things when it comes to buying.

According to the article, the average online consumer took just 19 seconds to make their purchase, and the majority spent less than 10 seconds. Studies now suggest that buying decisions are made with and without brand names in mind –basically coming down to a proverbial crap shoot at the time of purchase.

For restaurants and like others, the best rule of thumb is to be fresh and consistent with advertising and original content both online and off. Stay visible and don’t expect a coffee klatch over anything you do.

Eataly Kudos

EatalyKudos to Eataly for being named to Fast Company’s Most Innovative Companies 2015. Ranked in the 23rd slot of the top 50, Eataly is the highest ranked food company on the list – no easy task when you’re being called out with the likes of Google, HBO and Tesla!

The Facts of Love Valentine'sDay

Americans will buy over 58 million pounds of chocolate and 150 million dollars’ worth of cards and gifts in the name of Valentine’s Day according to the History Channel. For an unromantic (Scrooge-like) look at what does and doesn’t motivate our Valentine rituals, check out Time’s recent post on the matter. Happy Valentine’s Day!

 

From the desk of John Cecala || Website LinkedIn @BuedelFineMeats  Facebook

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Put Your Money Where Your Pork Is

What do you do when your brand message teeters fictional? Put Your Money Where Your Pork Is – which is exactly what Chipotle did last month when they discovered one of their pork suppliers failed to meet their highly branded loyalty to animal welfare.

Walk the TalkChipotle

It’s easy to say you “serve only the best”, but how willing are you actually to walk the talk? Chipotle devotes pages of their website to FWI – Food With Integrity. (BOLD, to say the least!) Their written devotion to FWI is so in depth, in fact, one could characterize their marketing mantra as bordering on the obsessive.

When you repeatedly advertise a commitment to finding the very best ingredients raised with respect for the animals, the environment, and farmers, you better be willing to back it up. Chipotle could have easily dealt with the supply chain fail on the QT but opted instead to address it publically – a definite walk the talk move on their part.

When a national chain opts for transparency over liquidity, it’s big (and refreshing) news. Chipotle pulled their pork carnitas from hundreds of their restaurants and posted a sign reading: Sorry, no carnitas. Due to supply constraints, we are currently unable to serve our responsibly raised pork. Trust us, we’re just as disappointed as you, and as soon as we get it back we’ll let the world know. Customer no carnitasloyalty and positive press prevailed pursuant.

Chain Reaction

Another point in Chipotle’s favor was the fact they refused to name the supplier who failed to meet their standards. In lieu of finger pointing, they chose to help bring the supplier’s “operations into compliance.” It was a class move by corporate standards, but not one void of potential other subsequent fallouts.

Whenever your customer takes a public eye hit, a trickle down chain reaction can occur. Such was the case for Niman Ranch, one of the most respected brands in the business and also Chipotle’s largest pork supplier. Was Niman negligent? Certainly not, but those, not in the know would certainly wonder.

Niman prudently followed Chipolte’s lead and spoke publically about it. What ensued was a highly publicized trail of what Niman was doing to help Chipotle get back up to speed in a real time demonstration of what a solid working relationship between merchant and supplier should look like.

NimanThe crux of this public relations issue is deeply attached to what makes meat natural – how animals are raised with respect to their environments if they’re free of growth hormones, antibiotics, etc. When you are committed to honoring sustainable practices, expediency is a non-issue – it takes more time to produce things naturally.

Unlike cows that bear one calf at a time over a 9 + month gestation period, it only takes 3 months, 3 weeks and 3 days for a litter of pigs to be born. 114 days may not seem like a long time, but add to that the amount of time it takes to reach harvest maturity, and it becomes vividly clear how a supply chain gap can quickly sever fluid output.

Moral of the Story

Chipotle’s challenge was twofold: 1) tarnish brand perception by operating outside of message and 2) risk the loss of an ingratiated mass appeal. Offending Millennials, now the biggest consumer population in the U.S., who rank honesty as a top priority, and Chipotle almost just as high, wasn’t worth the risk. Anything but a celeritous and straightforward move could prove fatal for years to come.

The moral of this story is transparency trumps short term gain.

From the desk of John Cecala || Website  LinkedIn  @BuedelFineMeats  Facebook

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Marketing Menus to Millennials

The big news last week was Millennials are going to take the populous crown from Boomers this year tipping the strength in numbers scale at 75.3 million.

The shift is partially due to a growing death rate among Boomers, down from 78 million to 74.9 million now. Considering the Millennial birth year cut off is 1997 (widely debated at times), the Times reports new growth in the population was achieved by an immigrant influx.

With this news, marketers can finally admonish their begrudged attention to maturity and happy dance their way to uninhibited 18-34 year old demographic bliss –or so they’d like to think.

THE BIG SNAFU

Much has been written about the coveted spending habits of Millennials. Current data-centric marketing trends would have none of us think beyond the digital tracking of who/what/when/where/why this group buys. But all the data collection in the world still can’t trump the unpredictability of human behavior –aka the big snafu.

BBDO graphicBBDO’s now iconic report on Millennial dining habits provides a transparent view on the matter. After an exhaustive survey of over 1,000 Millennials was made, the bottom line came down to one glaring result: the attitudes and behaviors of the demographic are often contradictory “…just like older generations.”

The BBDO SVP, who authored the study, told Media Post they just wanted to find the gaps. “We looked for a big ‘aha,’ but the most interesting part, for us, ended up being the contradictions.”

ASKED & LEARNED

Forbes called out The 11 Restaurants That Need to Cater to Millennials last year based on recent Nielsen studies – not one high-end restaurant was named. Chipolte (#1) and Panera (#2) were ranked as the top Millennial favorites.

Considering that nearly half of the BBDO respondents described themselves as “foodies”, one of the biggest contradictions within this group lays in their devotion to mainstream fast-food –Burger King, McDonald’s, et al. This, combined with an admitted conflict felt by a “top-of-mind” status when it comes to health, further muddles the population’s profile.

One of the most oxymoronic standouts in this group had to do with technology: 88% said they checked their phones at the dinner table, but 44% said they hated it when others did the same. (Classic snafu!) One in seven participants also wanted free Wi-Fi in restaurants.

When it comes to what matters most in how Millennials live their lives, honesty ranked the highest. This makes perfect sense in that Millennials also said they are “much more influenced by their friends’ opinions of a restaurant than by reviews on sites like Yelp.” When their friends make a recommendation, they listen.

Marketers need to take this little gem to heart as it speaks directly to the way social media pipelines and other marketing tools are used. Get the word out and allow the natural flow; running interference is a recipe for disaster.

WRAP UP

Marketing to Millennials, consists of staying on top of trend and sticking to honest policy. Accept the inevitable – human nature will throw a wrench into best campaigns every time.

Where fast food and fast casual may take precedent with the younger set today, Millennials also deem food and eating meals with friends and family as an integral part of their lifestyle. That translates to a solid patronage for years to come.

From the desk of John Cecala || Website  LinkedIn  @BuedelFineMeats  Facebook

 

 

 

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Meat Picks | 1.13.15

Global Trade

Trib interviews BuedelOn the heels of receiving the Governor’s Award for Export last fall, Tribune Reporter, Kathy Bergen came to Buedel to talk about global trade, dry aged beef and the process of international export for the business section cover story: Cool Climate for Overseas Growth.

View the video version here: http://tinyurl.com/buedel-trib-interview-on-trade

Jean Banchet Awards

1-11 embaya event2.jpgLast Sunday, industry voting for the 2015 Jean Banchet Awards took place at Embeya – aka one of Chicago’s “Sexiest Restaurants” according to Zagat – at the Chef’s Social reception.

The actual awards for culinary excellence will be presented at the annual Cystic Fibrosis Foundation’s Grand Chef’s Gala January 30th.

Good luck to all of this year’s nominees:

Chef of the Year Abraham Conlon (Fat Rice), Thomas Lents (Sixteen at Trump), Chris Pandel (The Bristol/Balena), Lee Wolen (Boka)

Pastry Chef of the Year Dana Cree (Blackbird), Claire Crenshaw (moto), Meg Galus (NoMI), Greg Mosko (North Pond)

Best Chef-de-Cuisine Chris Marchino (Spiaggia), Ali Ratcliffe-Bauer (Brindille), John Vermiglio (A10),  Erling Wu-Bower (Nico Osteria),

Rising Chef of the Year Ashlee Aubin (Salero), Jake Bickelhaupt (42 Grams), Noah Sandoval (Senza), Nathan Sears (The Radler)

Rising Pastry Chef of the Year Sarah Koechling (The Bristol/Balena), Genie Kwon (Boka/GT Fish and Oyster), Megan Miller (Baker Miller Bakery & Millhouse), Jonathan Ory (Bad Wolf Coffee)

Best Sommelier Charles Ford (The Bristol), Arthur Hon (Sepia), Elizabeth Mendez (Vera), Dan Pilkey (Sixteen at Trump)

Best Mixologist Alex Bachman (Billy Sunday), Bradley Bolt (Bar Deville), Mike Ryan (Sable Kitchen & Bar), Krissy Schutte (CH Distillery)

Best Restaurant Design Boka, Celeste, Momotaro, The Radler

Best Restaurant Service Boka, Embeya, Senza, Sixteen at Trump

Best New Restaurant 42 Grams, Parachute, TÊTE Charcuterie, Salero

Best Neighborhood Restaurant A10, Dusek’s, Owen and Engine, La Sirena Clandestina

Restaurant of the Year L20, Boka, El Ideas, moto

Meat PressedFree Report Cover small

When prices rise, what do most people do? They go on the offense and figure out how to stretch their hard earned dollars in a challenging economy.

The same holds true for restaurants and hospitality.

How can you manage rising meat costs? Find better ways to buy! Check out our free report on How To Buy Beef Better in 2015 for market outlook, tips and ideas.

1.8JanIMCoverQuote-a-licious

As Julia Child once said, “The only time to eat diet food is while you’re waiting for the steak to cook.” In the dead of winter here, when a sizzling, juicy bone-in ribeye warms you up in a way kale or beets never could, I totally agree. –Amanda Heckert, Editor-in-Chief Indianapolis Monthly.

From the desk of John Cecala || Website   LinkedIn  @BuedelFineMeats  Facebook

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Meat Picks | 12.16.14

The Dawn of New Trends

L20 foodIf you haven’t heard about L20’s “reconcept” yet, check out Chicago Eater’s summative. The famed LEYE Michelin-starred seafood restaurant will close at the end of the year for redesign and reopen next February as Intro.

What makes this particular restaurant close so newsworthy is its next-gen objective: rotating chefs. When Intro opens next year, Rich Mellman, the undisputable Godfather of restaurant entrepreneurialism, will have created one of the freshest concepts to hit the Chicago market in recent years.

“Visiting” chefs will work two to three month stints at the new restaurant. The goal is to bring in top talent who operate at the executive chef level, but don’t have ownership. As Mellman described to Crain’s, “We’re going to introduce some of the bright young chefs in the country to Chicago and introduce chefs to a balanced way to think about business.”

Intro will also be the first LEY restaurant to embrace Tock, the cutting edge restaurant ticketing software developed by Restaurateur, Nick Kokonas of Alinea/Next/Aviary fame. LEY plans to “…initially sell pre-paid tickets, like Next and Alinea, costing between $65 and $95 per dinner, excluding taxes, gratuity and beverages.”

Mellman’s concept has all the makings of a home run if all pans out as expected – LEYE partners will have the opportunity to test new concepts and personnel, up and coming chefs will get the educational and exposure opportunity of a lifetime and customers will delight in a consistent flow of new offerings. The Intro stage is set for an ultimate Win-Win-Win.

It’s All Relativehandshake

In a recent Restaurant News post on How To Create Successful Relationships with Your Food Suppliers, buyers sound off on purchasing relationships.

One restaurant operator describes the procurement relationship “like a marriage” where there’s, “love, hate and everything between”. Another says that just shopping prices aren’t the way to succeed, “…building relationships with suppliers is crucial. If they’re not completely on your side, your product is affected.”

If you look up “relativity”, their sentiments make perfect sense: the state of being dependent for existence on or determined in nature, value or quality by relation to something else.

Limiting the number of suppliers you use, maintaining open communication and negotiable product pricing, are some of the top suggestions offered for building profitable, long-term and trustworthy relationships with your suppliers.

Social Outlooks

social graphicIt’s tough to keep up with the pace of digital media; frequency, relevancy and technology can quickly drive any business owner to drink!

True to the pace, social media marketers are consistently challenged by new tech and rapidly changing media platforms. For example, you can (finally) edit captions on Instagram and Twitter now offers the capability of being able to search every public tweet made since the platform’s inception in 2006 –that one, could be scary.

For more updates on these platforms and others (Facebook, LinkedIn, Pinterest, Google+), read the Trib’s recent social media outlook post.

P.S. If the thought of dealing with all this “social stuff” stresses you out, check out this Forbes piece on How Successful People Handle Stress – great tips for getting through the holiday season too!

From the desk of John Cecala || Website  LinkedIn  @BuedelFineMeats  Facebook

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Eddie Merlot’s New Menu Scores Big

Ask a restaurateur or chef how they go about changing their menus and you’ll get a wide variety of answers depending upon the type of establishment they run. Whether the challenge is a full menu revamp, or a seasonal change, striking a harmonious menu balance between creativity, cost management and consumer demand is never an easy task.

Wagyu1IMG_0895EWhen Eddie Merlot’s revamped their entire fall/winter dinner menu, (50 changes were made), EM owner, Bill Humphries, further challenged his staff with a very specific task: find a new steak that has the WOW factor! “We went to numerous ranches and top purveyors to find it,” described Tony Dee, Eddie Merlot’s Corporate Executive Chef.

What they found was a 20 oz. Wagyu Bone-In New York Strip that has never been offered in the U.S. from Greg Norman Australian Prime. Per their request, Norman’s company fabricated a “Signature Wagyu” with a marble score of 6.

Considering that most prime grade cuts have a marble score of 3, Merlot’s new Strip promised everything ‘wow’ and more. What makes the cut so different according to Dee, is “the texture and the taste. It has a buttery taste to it and the marbling is fantastic!”

Wagyu2IMG_0899EThe response thus far has been overwhelmingly positive from EM staff and customers. Are they worried that someone will try to copy them now? Dee mused he doesn’t know how you’d ever be able to copyright a menu, “there’s nothing we can do about it if someone copies us now – but that would be the best compliment.”

In addition to the new Strip, Merlot’s upgraded their 32 oz Signature Wagyu Tomahawk Ribeye, and added a 20 oz Bone-In Bison Ribeye and 7 oz Bison Filet Mignon to the mix. Wagyu sliders, burgers and even a ½ pound Wagyu hot dog are on their new Lounge Menu now too.

On the subject of changing menus, Dee says it’s important to do it for seasonal change and variety. You have to keep the freshest of ingredients on the menu when they’re in season to be satiable and fiscally smart. “We try to be smart as much as possible,” offers Dee, “but we’re also not afraid to go out and find great product. We want to provide the very best we can – that’s one of the reasons this company is so great.”

From the desk of John Cecala || Website   LinkedIn   @BuedelFineMeats  Facebook

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Why is it so hard to cut a thick steak these days?

With the bumper corn crop this year and record high cattle prices, feedlot operators are bulking up cattle to make more money. Great for them – not so much for restaurants.

buedel website steakWhile menu trends have “beefed up” in recent years, ‘bulking up’ makes it tough for restaurants that want nice thick steaks on plates while adhering to portion control sizes.

It’s important to know that restaurants don’t always have unilateral control over how thick steaks can be when cutting to a specific portion weight. This leaves many chefs wondering, Why can’t I get thicker cuts of my favorite rib eyes or strips in the portion sizes I want?

The Dilemma

Heavier cattle, also means larger muscles. Rib Eyes, for example, are commonly running over 16 pounds in size when in years past the average was 12 to 13 pounds. At the same time restaurants like to plate nice thick steaks, usually 1.5″ or thicker while keeping to the portion control weight that best controls their food costs.

The increased average size of cattle makes it harder and harder for restaurants to get the portion size they want in conjunction with the thickness they want. The dilemma leaves many to choose between serving thicker steaks that are higher in portion weight, or properly portion weighted steaks that end up very thin and wide making for a less than desirable plate presentation.

Why Size Matters

Let’s say your goal is to serve a 1.5” thick 14 oz portion cut steak. The size of the loin that you start with will largely determine if both your goals can be met.

14oz CutLineImagine you have two whole rib eye loins. One loin is smaller; one loin is larger. As you can see from the picture above, your cut line will be in a different place depending on the size of the loin to achieve a 14 oz portion. Consequently, the larger loin will yield a much thinner 14 oz steak, and the smaller loin will yield a much thicker 14 oz steak.

Price Buyers Beware

The obvious solution would be then to purchase smaller size loins, right? Technically yes, but smaller size loins, or “downs” as we call them in the meat industry, are getting harder to come by and thus, usually carry a higher price.

Price shoppers who buy the lowest cost boxed beef to cut their own steaks will likely be getting random sized loins. Lowest priced commodity boxed beef often comes with higher loin weights from the larger loins of heavier cattle as opposed to lighter loins harvested in years past.

The problem steakhouses then have in offering smaller (lower ounce) sized steaks like Rib Eyes and NY Strips, is that smaller sizes would look like pancakes on the plate because the muscles are so large. People are accustomed to large, thick and juicy steaks –thin cuts are just less impressive on the plate. Steakhouses would be embarrassed to serve steaks in this fashion.

Alternative Solutions

Hand Selecting

If you’re cutting your own steaks and want thicker steaks without giving away portion control, request that your meat supplier hand select lighter loins or pick lighter master case weights to fill your boxed beef orders.

RibEyeWhile hand selecting is sometimes impossible with large broad line distributors, specialized meat purveyors like Buedel Fine Meats can usually accommodate such requests. This helps you deal with the problem before your meat comes in the door.

You can also achieve a nice balance between price, steak thickness and lighter portion weights by being a bit creative with your trim specification and merchandising on your menu. Try using the Boston Cut.

Boston Cuts

You can take a large loin size, say 15+ lbs, and cut it in half lengthwise making two 7.5 lb pieces. From each half then you can cut a thick small portion weight steak.

Boston CutWe call them “Boston Cuts” and they make a beautiful plate presentation for smaller ounce steaks. Boston Cut steaks are becoming more popular for a la carte menus and banquets.

These cuts are trending now for several reasons. Diet conscious people who prefer eating in moderation can still enjoy a smaller portion size with the luxury of a hearty looking delicious steak. Chefs can enjoy consistent sizes and cooking times while having a more attractive way to serve smaller portion sized steaks.

Boston Cuts of Rib Eye and Sirloin Strip are also great alternatives to higher priced tenderloin filets for banquet menus and split plates.

ABF Natural Beef

Another way to battle record high beef prices is to retreat from commodity cattle weights – specifically those getting heavier due to the increased use of added growth hormones, antibiotics and beta-agonists in the feed. Consider purchasing beef that was raised without added growth hormones or antibiotics.

True All Natural Beef such as, Niman Ranch and Creekstone Farms Premium Angus, which come from cattle raised without added growth hormones or administered antibiotics and tend to be smaller in size.

Don’t be fooled by the USDA’s generic definition of “natural” [a product containing no artificial ingredient or added color and is only minimally processed] either. Pretty much all conventional beef fit this description today. Rather, look for brands that publish their handling protocols which specifically state never-ever policies.

The nation’s low cattle supply will portend the current state of all time high beef prices a few more years before things return to normal. Or, perhaps what is happening today may indeed be the new normal. The good news is, you do have options to get the thicker steaks you want.

From the desk of John Cecala || Website  LinkedIn  @BuedelFineMeats  Facebook

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Meat Picks | 11.6.14

Millenial Mayhem

Last week the NPD Group, a leading industry market research firm, released a study on the latest spend trend findings related to Millennial influence.

Coveted as the sweet spot market niche for everything from tech to tacos, restaurant owners may be surprised to learn where the 18 to 34 year old age group spent most of their $95 billion food bucks for fiscal year ending June 2014.11.6 NPD Chart

Marketers would like to think 25-34-year-old Millennials, settled into careers, buying homes and having children, are devoted to the fast casual category. But according to NPD’s findings, this couldn’t be farther from the truth.

Of the 14 billion restaurant visits made by Millenials in this fiscal time frame, the destination majority weighed in at QSR s (quick service restaurants) across its 18-34-year-old population. While trends do provide an increase in fast casual spending, the number is extremely small when compared to the big picture spend.

Other notes made by the study pointed to voice and expectations. What this 74 million + population says on social media about where they go, and what they found there, remains one of the biggest cursory markers for the industry. Foodservice providers acknowledge brand injury through technology and the power of influence at hand.

Price promos, coupons and loyalty programs are also uber-essential to Millennials because they “expect to be rewarded for their loyalty”, reports NPD. What sets this group above others may be the fact that when their “dining expectations” aren’t met they are, “quick to spread the word.”

Down the road, NPD says growth in this spending segment, “the largest of the six key US generational groups”, will be further spurred by Hispanic influence.

New Fest in Town

11.6 RamenOrganizing Chefs, Bill Kim of bellyQ, Tai Dang of Embeya and Gene Kato of Sumi Rolata Bar appeared on Lunchbreak earlier this week in honor of Ramenfest.

The inaugural event, which debuts this Saturday, will challenge a line-up of 20 local chefs to interpret their take on the classic dish – a polar opposite to the pennywise micro-cook student favorite.

A portion of the proceeds from ticket sales and a planned silent auction will also benefit Common Threads, dedicated to educating children about different cultures through food and art.

The event sold out immediately online, and the Chefs are already hoping to make it bigger and better next year by adding a culinary contest to the mix.

From the desk of John Cecala || Website  LinkedIn  @BuedelFineMeats  Facebook

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One on One with Gibsons Top Chef, Randy Waidner

2014 marked the 25th Anniversary of Gibsons first restaurant –Gibsons Steakhouse on Rush. Since then the Gibsons Restaurant Group (GRG) has grown to a family of six, with additional expansion plans in the works.

We sat down with GRG’s Top Chef, Randy Waidner, to talk about meeting the challenges and expectations of running and maintaining a successful restaurant operation today.

gibsons headerYou’ve been an Executive Chef for over 20 years and GRG’s Corporate Chef for the last 8, what do you see as the biggest differences between these positions?

The corporate structure definitely has more to do with admin, managing the exec chefs, labor, cost of goods, menu development, global expansions, etc. Sometimes I miss the cooking every day, but this is an exciting part of the business. It’s very rewarding driving sales, controlling costs and so forth.

What’s your favorite part of your job right now?

Expanding the restaurant and providing opportunities for people. Cooking is my passion, and there’s still so much to it.

What have you found to be your biggest challenges in recent years?

That could be several different things depending on what aspect of the business you’re talking about. But, staffing, finding quality staff that are able to be trained, then cost of product and consistent supply of good product.

It’s tough to find really good quality people. Our business is very demanding, and it takes a special person who can adapt to our environment –it’s not hour by hour, it’s minute by minute here. You also absolutely need to have a culinary background to be in the kitchen.

Have you noticed any shifts in consumer behavior in recent years?

They are more educated and want to know the chefs. They’re into where the product is sourced ‘…is it from a farm?’ Just to say something is “organic” doesn’t mean as much anymore –is it sustainable? Our customers know where we get our produce from, and they like to frequent those places.

How do you get those messages across?

We train our staff to tell them, sometimes we put it in on the menu, but it requires a lot of staff education.

What type of marketing works best for you these days?

Now, social media has helped a lot. I truly believe an educated staff, both front and back, goes a long way – that’s more measurable than any ad anywhere. It’s hard to measure ads. Once customers are in the building, you take care of them – that’s what you do – that’s an immediate measure.

What is the key to a great steak?

It’s sourcing, not just “USDA Prime”. For us, it’s all about the source. We try to source the breed, the farm, the packers, etc. all along the chain. We actually go and see how the animals are being born, treated, fed, harvested… Then when we take delivery, we just add our seasoning salt and extremely hot heat to get a nice char. It takes anywhere from 14 to 20 months and sometimes longer before our cattle are ready –when the farmers say the animals are ready. SteakWhat’s your favorite cut?

W.R.’s Chicago Cut [a 22 oz. bone-in rib eye], but it’s really tough to pick just one.

What first attracted you to culinary?

Apparently, when I was 3, I told my mom and aunt that I wanted to be a chef. I don’t know where that came from, but my first job was as a busboy at a country club. I was mesmerized at the orchestration going on in the kitchen. I’d watch them [the kitchen staff] sautéing, chopping, moving about without looking – they just knew when someone was behind them.

Where did you grow up?

In Northbrook [Illinois]. I took some cooking classes in high school; it was called “Home Economics” then, but I still took them. Then I went to J&W in Rhode Island and spent five years out there.

What advice would you offer to young chefs?

You want to say, ‘Are you crazy!?’, but TV has done an incredible amount for our industry. It’s gone from blue collar to white collar –taken us from the dungeon of the kitchen to the limelight. BUT, there’s only one Bobby Flay, just like there’s only one Tiger Woods.

I think culinary schools should also consider offering equipment care. Everyone looks to the Chef to get these things done. If you’re the Chef, you’re the general, when something goes wrong you need to know how to figure it out.

It’s a lot of hard work, dedication, time… you give up things. I know lots of people who are great chefs, but just don’t know how to make money, you have to have a balance of both.

Gibsons has expanded steadily; what new properties are on the horizon?

We’ve got a project in Manhattan, Orlando, and Philly; we’ll have some more in Chicago too, it’s exciting! Since I’ve been here, we’ve done four, and now we’re adding three more.

Let’s talk a moment about the current properties in the Group. How is the Montgomery Club doing?

We’ve had it about a year; we started with a soft open. We can do 2-300 plated, and we’ve done 1,000 for cocktails and hors d’ oeuvres. We’ve done Charles Tillman’s [Chicago Bear] charity event twice.

What made you open an event only venue?

We did it because there were times when we were limited to parties of 180 at our restaurants, and people started asking us about doing more.

How is Quartino Ristorante doing?

Quartino is doing great. Chef Colletta, the managing partner is wonderful. Everything is from scratch; it’s a fun place to go to and a fun place to eat. It is really casual, but the level of the food is very high. To keep increasing sales over the last 9-10 year time period, is amazing.

Then there’s ChiSox Bar & Grill

ChiSox

We’ve had it four years now; it is right outside of Parking Lot B …and tied to how well the Sox are doing. It’s a great sports bar; there are 75 screens. We have a giant smoker in the back, and everything’s done fresh.

Will you do more sports venues?

I’d like to…

What was it like putting a restaurant inside a casino?

Yes, Hugo’s Frog Bar & Fish House in the Rivers Casino. They wanted a steakhouse, but we made it a chophouse with a blended menu – Gibsons [Rosemont] is so close to it. They sell a lot of fish too. We’ve heard a lot of people go to the casino for Hugo’s food without ever gambling!

The new Florida venue will be more like a Hugo’s; the NY location will be an American high end, and Philly will be a Hugo’s chophouse kind of a thing. HugosHow hard is it to keep the operational side up to speed with the growth?

That goes to the people. We really hold our employees in very high regard, without them we don’t have anything. We are always looking for great people; we are always training.

One thing that sets us apart is we don’t upsell. You don’t have to go through another series of questions before the order is finally taken. Unless you order Bombay, we’ll give you a gin and tonic. We want to make people feel they’re being taken care of versus being sold more.

It’s unusual to have a server talk you out of something too, but we want to make sure to let them know when they’re ordering too much food with portion sizes, etc.

What do you think is the #1 standout about GRG?

Whatever venue we’re talking about, it’s always about the quality of the product, service and the extreme value of what you get. These are the three things that stand out. Nobody beats us on product; nobody beats us on service; nobody beats us on value.

How did you feel about winning Eater Chicago’s Best Steakhouse contest this year?

That’s HUGE because that’s our customers saying so! (Who knows how all those “best steakhouse in the country” ads ever get into the magazines you see on airplanes.) Chicago is a force to be reckoned with! Over the last 24 years, there are always one to two Chicago chefs being recognized by James Beard…

Are you excited about the JB Awards coming to Chicago?

It’s SO huge the awards are coming here next year. It’s not about beating out New York; it’s about having a global view. We are coming together as a culinary nation.

From the desk of John Cecala || Website  LinkedIn  @BuedelFineMeats  Facebook

 

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Meet Chuck, Your New Bestie

What’s one of the best things you can do to handle rising meat prices? Get to know Chuck!

With meat prices at an all time high, chefs and consumers alike are scrambling for ways to buy meat affordably. One of the best things you can do to meet the challenge is to get to know Chuck –intimately.

Chuck 101

ChuckMapThe upper shoulder area of a steer, the forequarter, is commonly known as the “Chuck”, comprised of a network of interconnected muscles that move the animal when it walks.

The amount of Chuck’s connective tissue makes it generally less tender and tougher than middle meats such as rib eye and strip loin. But what makes Chuck so attractive is its inexpensive price and versatility.

Chuck costs 30% – 40% less than other cuts. Worth repeating, Chuck costs 30% – 40% less than other cuts! Add this to the fact that Chuck can be ground, as well as cut into a variety of roasts and steaks, and it’s easy to see why hooking up with Chuck is an economically smart and versatile move.

Chuck Cuts

Below are just some of the varieties of ways Chuck can best serve your menu and budget when cut into roasts or steaks: (Pictures from BeefItsWhatsforDinner.com)

Roasts from the Chuck

Roasts cut from Chuck contain a lot of connective tissue, including collagen, which partially melts during cooking. This makes the meat excellent for stewing, slow cooking, braising, and pot roasting.

Chuck Roast (Pot Roast) Shoulder Pot Roast  Pot Roasts offer robust beef flavor; are lean, moist and tender when braised (pot roasting).
Nutritionals: 3-ounce cooked serving: 182 calories; 6 g fat

7-Bone Chuck Roast  The 7-Bone Chuck Roast includes a cross cut of the shoulder blade. The bone is shaped like a “7”, which gives the cut its name. The 7-Bone roast or “steak” is generally considered a rather tough cut of meat and needs to be slow cooked or braised.
Nutritionals: 3-ounce cooked serving: 215 calories; 11 g fat

Petite Tender Roast  The Petite Tender, also known as the Teres Major, is the second most tender muscle in the animal after the Tenderloin. It’s found deep inside the Chuck and is lean, has a great beef flavor, a nice bite texture and is about half the price of Tenderloin. It can be roasted, or cut into 4oz medallions that look just like tenderloin filets which can be skillet cooked or grilled.
Nutritionals: 3-ounce cooked serving: 150 calories; 6 g fat

Steaks from the Chuck

The different muscles found in the Chuck can be further cut into steaks. Recommended cooking methods are Marinate, Grill or Broil and Skillet.

Steak StripFlat Iron Steak  Also known as Shoulder Top Blade Steak and Top Blade Steak
The Flat Iron Steak is a trending favorite on many of today’s menus. It is the sixth most popular steak at restaurants in the U.S. now according to recent statistics provided by the National Cattlemen’s Beef Association.
Nutritionals: 3-ounce cooked serving: 189 calories; 11 g fat

Chuck Eye Steak  Also known as English Steak, London Broil and Shoulder Steak
Nutritionals: 3-ounce cooked serving: 178 calories; 9 g fat

Ranch Steak  Also known as Shoulder Center Steak. Ranch steak is cut from the shoulder roast; it has a beefy flavor but is tough. It is best when braised, or grilled, to no more than medium.
Nutritionals: 3-ounce cooked serving: 155 calories; 6 g fat

Short Ribs  Also known as Chuck Short Ribs. Short ribs can be bone-in or boneless, are hearty in flavor and offer a versatile number of menu options –absolutely delicious when slow roasted or braised.
Nutritionals: 3-ounce cooked serving: 201 calories; 11 g fat

Wrap Up

ChuckGroundLast, but not least, Chuck also makes a highly flavorful Ground. It is often used for Hamburgers, Meatloaf, Meatballs, and as an ingredient in many ethnic dishes.
Nutritionals: 3-ounce cooked serving: 215 calories; 13 g fat

You can’t beat the affordability and versatility of Chuck. Use these cuts with creativity and help manage your food costs, increase your food margins and satiate your appetite.

For more tips and ideas read, Value Steaks from Lesser Known Cuts and Cheat Sheet for Meat. Find recipe ideas at: http://www.beefitswhatsfordinner.com/recipes.aspx.

From the desk of John Cecala || Website  LinkedIn  @BuedelFineMeats   Facebook

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Chef Jake Burgess | On Trend at Prime 47

Prime 47 is one of downtown Indy’s top upscale steakhouses. With a second location in Carmel, and a third recently opened in Cincinnati, we spoke with Prime’s Regional Executive Chef, Jake Burgess, about expansion, the state of his industry and trends.

Why Cincy?

The investment group plans to expand the Prime 47 name. It had the same feel and vibe of the [first] restaurant – huge windows… you’re looking outside the whole time.

Pictured Above & Below Right: A long table view from Prime’s mezzanine and  historic preserved windows.

Prime 47 in downtown Indy was originally the Indiana Gas Company, we kept the original floors, ceilings, etc. In Cincy we found the same type of building there, located by the performing arts center.

How many restaurants are you looking to open in the future?

We’ll stay in the Midwest for now for the next 5 years, then, further west/southwest –southwest is where it’s at.

What first attracted you to the culinary field?

I grew up on the east side of Indy in Fortville and started washing dishes at a pizza joint at 15 in 2001. The oven guy called in one night and I got to work the ovens, and that’s when it changed. I majored in Food & Hospitality [at Ball State], but then didn’t think I’d like to take the corporate G.M. route, so I went to work for the best restaurant I could. I did a stint in Georgia, came back, worked for Mo’s, [former Prime owner group] then at Capital Grille, Sensu and on to my dream job with Prime 47.

When did you fall in love with making food?

At 17, when I was managing the pizza place. I came up with some new pizza and styles of pizza. Some of my ideas were put on the menu, and I was really excited about it. But, I started really learning culinary when I went upscale. The best words of advice given to me were, ‘You just have to engulf yourself.’Cooking pic

Pictured Right: Chef Burgess carefully drains bacon grease to reserve for making future stock. Cooking bacon on parchment keeps the bacon in place for easier draining, a kitchen tip he says home cooks can use too.

Industry Views

What do you see as your biggest challenges now?

As most of the restaurants felt with the weather in the Midwest last winter, it was hard to get people out of their houses while prices on protein and fish were going through the roof. We’re heavily convention based downtown; the convention base is down 30% for the year in Indy. Some of the annual conventions have also stopped returning due to cutbacks.

How do you manage prices?

We get steaks in whole and fish in whole and come up with 3 or 4 dishes out of it. We can make fish stock out of bones, etc., for soups and specials. In the past, we wouldn’t have a use for it.

It’s all about “Nose to Tail” now, isn’t it?

Yes. We take stuff that 10-15 years ago was deemed unusable, or nobody wanted.

How easy or hard do you think it’s been for customers to accept that?

Social media is a double-edged sword – but people are now intrigued by it. When people “like” on social media it helps others to want to try new things. You can have some fun with it too.

Are you an advocate of social media?Tuna + Wagyu

I think social is huge – we rely on it a lot – it’s helped a lot of people to change their minds. 15 years ago, there were no phones allowed at work, now we encourage the staff to check in on their accounts and let people know they’re at work. It’s free advertising! It’s changed the way we do business.

Pictured Above & Below Right: Plated Tuna & Wagyu. Prime’s table side fresh meat presentation.

How’s ownership dealing with transparency?meat tray2

They’re getting used to it – you don’t want to be behind or too far ahead. You don’t want to be New York in Indy right now – they say we’re 5 years behind Chicago and 10 from New York – but some things today, wouldn’t have flown then, and can now.

On Trends

What do you see as the next big trend?

Farm to Table –there are a lot of places where that’s all they do …if we can just get corporate into that. There’s a lot of product I’m buying from farmers 15-20 miles away from me now.

What’s the difference between Farm to Table vs. Buying Local?

We intertwine both. We buy the freshest and the best we can buy. So, if my beef prices go up, I have to raise menu price, because I’m not going to sacrifice for grade.

That brings up another good point; how do you feel about the way many restaurants misuse the word, “prime” on their menus?

Prime marketing… Prime Steakhouse has just one prime steak on their menu –a lot of their stuff is choice. Anytime I get a deal; my customers do. I have a great deal on Wagyu right now, better than some of the others, and we pass that on.

Which steaks are really prime? If there are several same steaks on the menu, ask; research before you go in to compare prices.

Logo with quoteWhat are your best selling meats these days?

Our 8 oz. filet is the top seller and Ribeye, which is handcut in-house and a little cheaper, if you’re into marbling. The 14 oz. bone in filet is hot right now too. We also have a 30 oz. Wagyu Tomahawk –it’s known as, “Indy’s most expensive steak”, people split it 30% of the time.

Do you see a difference in the amount of food consumed by customers?

I see carbs going down, lots of steamed vegetables and fresh produce going up… and fish going up. I also had a customer in here recently who ordered the 30 oz. Wagyu, with sides and had dessert too.

Do you think the Steakhouse trend will change?

I hope not. Indy is really booming; there are more coming in. I don’t see any change in the near future, but over time trends happen.

What would you do if steakhouses went out of vogue?

We are a big bourbon steak feel – we’d have to do some quick market research to see where you can take it. I don’t see that happening anytime soon.

Our steakhouse has the best services in the state; we are very interactive –we like to put on a show. We’re “fine dining”, but we like to say, ‘fun dining.’ The martinis are shaken at the table every time, we have the meat presentation and we wish our customers “happy birthday” with a personalized piano rendition played especially for them.

From the desk of John Cecala || Website  LinkedIn  @BuedelFineMeats  Facebook

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Meat Picks | 10.10.14

Chef’s Hall of Fame

The next inductions to the Chef’s Hall of Fame will take place at Castle Nightclub on Thursday, October 16th at the annual fund raising benefit for the Chicago Culinary Museum.2014CulinaryHallofFame

 

 

 

 

 

 

This year’s honorees are:

Chef of the Year, Chef Stephanie Izard –Chef/Partner Girl & the Goat, The Goat, James Beard award winner, Top Chef Season 4 winner and cookbook author.

Pastry Chef of the Year, Chef Gale Gand –Former Food Network Sweet Dreams host, cookbook author, James Beard award winner, co-owner of TRU and the newly opened Spritz Burger.

Industry Leader, Phil Stefani –Restaurateur of more than 15 restaurants and private event venues including: Tuscany, Riva, Crystal Gardens, Chango Loco, Navy Pier Beer Garden, Castaways, The Grand Ballroom at Navy Pier, Phil Stefani’s 437 Rush, Phil Stefani Signature Events and Tavern on Rush.

Legendary Chef, Chef Michael Kornick –Chef/Partner DMK Restaurants: DMK Burger Bars, Fish Bar, Ada Street, County Barbecue, DMK Burger & Fish and Henry’s Swing Club.

Industry Legend, Larry Levy –Founder of Levy Restaurants, an internationally recognized specialized food service organization with market leading share of high-end sports and entertainment facilities throughout North America and Europe and network of restaurants.

25 local restaurants will be serving at the event, which also includes an open bar, DJ and silent auction. (Buedel Fine Meats is proudly donating a shopping spree to our online store for the auction.) There’s still time to buy tickets here.

Book Virgin

VH ChicagoIt is official, Virgin Hotels Chicago is now taking reservations for 2015. From the iconic messaging, “calling them rooms is like calling the Space Shuttle an airplane” (they call them chambers), to the dedicated Step Outside pages on their website filled with food, attractions and stores to see outside of the hotel, VH Chicago is in full marketing mode.

Located in the heart of the Chicago Loop, the hotel took over the 27 story Dearborn Bank Building on the corner of Wabash & Lake –Virgin also restored and recreated the architectural features of the historic 1928 Art Deco landmark.

VH Chicago2The impending roster of food and spirits is equally inviting: Miss Ricky’s (American diner), Two Zero Three (coffee and wine bar), Common’s Club (a breakfast, lunch and dinner social club where “everyone’s a member”) and The Rooftop Bar.

We wish all the best to Virgin Hotels Chicago and Executive Chef Rick Gresh.

From the desk of John Cecala || Website  LinkedIn   @BuedelFineMeats  Facebook

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Meat Picks | 9.12.14

Hoftoberfest2014oktoberfest-v31

Tonight is THE night at Hofbräuhaus Chicago—the kick off to an amazing seven-week long celebration—Oktoberfest. Unlike any of those weekend tent events you may go to, there’s no better way to take in this annual German-pa-loosa than at Hofbräuhaus.

If you haven’t been to Hofbräuhaus yet, you absolutely don’t know what  you’re missing. From the inside view of their shiny micro-pretzelsbrewing vessels to the gigantic pretzels flown in from Germany and their amazing pork shanks and schnitzels, they take European ambience and cuisine to whole new level.

Celebrity keg tappers, food specials, live music (every day of the week), contests porkshankand more will elevate the routinely jovial Hofbräuhaus atmosphere through October 31st. And, of course, there will be “Oktoberfestbier”, a full-bodied lager with a “toffee like sweetness.” Hofbrähaus still uses recipes “handed down by the Duke of Bavaria, over 400 years ago”—you can’t get more authentic than that.

Make reservations online and check out their Sept/Oct newsletter here for more info. #HoftoberfestCHI

Foot Long Reaches New Lengths

100ftBratThe town of Bellville, Illinois plans on celebrating their 200th anniversary with a porkwurst of preposterous proportion. The town will attempt to cook a 200 foot “gluten-free lean pork” bratwurst at their bicentennial celebration on Saturday, September 21st.

In August, an attempt to do a 50 foot brat failed, but the town team of dedicated volunteers successfully cooked a 100 foot ‘wurst earlier this week in preparation for the 200 foot milestone. Read more at belleville200.com.

Craft for Conservancy

ChiAleFestA new festival will premiere at Grant Park next weekend. The Chicago Ale Fest, dedicated to the celebration of American craft beer, will run from Friday, September 19th through Saturday the 20th at Grant Park.

More than 200 beers from over 100 breweries will be featured, in addition to live music and food from area restaurants such as, Shaw’s Crab House and Tokio Pub, to name a few. A portion of the proceeds will benefit the Grant Park Conservancy.

From the desk of John Cecala || Website  LinkedIn  @BuedelFineMeats  Facebook

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Meat Picks | 9.4.14

B2—Bookings

With the holidaLeadGenGraphy booking season in full swing, hospitality, event planners and suppliers may gain inspiration from a new report by Chief Marketer, which provides 67% of B2B marketers say content marketing is one of the top channels they rely on for lead generation.

In addition to content marketing, the survey cites website registrations, social media and pay-per-click advertising “posted the most significant gains” in seeking new leads. Only 12% of respondents say they rely on single channels for lead gen versus 64%, who rely on multiple channels to drum up new business. Read more about the report here.

Top Cluck

BuedelPoultryPicAccording to an Allegra Food Service trend report, chicken accounts for 31% of all restaurant main dishes. Easy prep, cost and religious preference, are cited as the reasons for the recent spike in poultry popularity.

Other noted trend categories include street food, all-you-can-eat, small plates, healthy choices, gluten-free labeling, craft beer, all day breakfast, artisan coffee and BBQ. Trends on their way out are fruit bars, bubble tea and gourmet hot dogs.

Bacon Bubbles

BaconGumYou love bacon. We love bacon. But do we really want to chew this fat—in the form of bubble gum? Believe it or not, there are meatball, foie gras and pickle flavors available too. For more bizarre bubble brands, check out the Daily Meal’s weirdest gum flavors list.

If you want to stick with the real thing (and who doesn’t when it comes to bacon), The Great American Bacon Festival takes place this Saturday at Union Station. Buy tickets online.

Those who can’t make it to the fest this weekend might want to check out Zagat’s best bacon spots in Chicago; among the top picks, David Burke’s Primehouse and Benny’s Chop House.

From the desk of John Cecala || Website  LinkedIn  @BuedelFineMeats  Facebook

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5 Ways to Tell if Your Rep is an Order Taker or a Value Provider

Risky contractSales representatives (still) play in an important role in our economy. Outside of self-serve sales, they facilitate transactions between buyers and sellers—they are the glue that binds tech, info, action and service together today. Yet most of us dread getting calls and emails from sales people for fear they’ll try to sell us something.

The big question is: Are you getting true value from your sales rep or mere transactions?

Sales Call, Line 2

Unfortunately, a lot of the bad rap came from the telemarketing industry. The statistical geniuses laid out a success plan for the ratio of outbound calls to sales results: the more people you call on will eventually lead to a sale. The funny thing is direct mail had been doing this for years. Send out enough pieces in mass, and you’ll get the coveted 2% return—on a good day. Something always sticks to the wall.

Companies rushed to hire banks of telemarketers armed with auto-dialers to plow through terabytes of databases in a non-stop effort to reach as many people as possible with their spiel. Consumers were bombarded with solicitation calls, usually beginning with the dinner hour and continuing throughout the evening.

It’s been about 10 years now since the Do Not Call Registry provided consumers with the ability to put an end to nuisance sales calls. That, combined with today’s digital channels, has all but put an end to telemarketing sales—unless you’re a charity seeking donations or an existing service provider (banks, credit cards, insurance) calling on your customers to offer them additional products and services.

At work, we’re called on by business-to-business (B2B) sales reps wanting to sell us something they believe will help our business. How many voice mails do you get each week from someone wanting a minute of your time to tell you about the benefits of their product or service? How many of those calls do you return? My guess is almost none of them.

When You Want a Call

When you have a need and want to buy something to meet that need, who do you want to talk to? That’s right, a sales rep …really? Yes, of course, you do, because it’s on your terms and not the other way around.

Ironically, even when we’re open to dialog with a sales rep we do so reluctantly assuming we’ll have to endure the pitch process to get to the information we really want—just a simple answer to our question.

Such reluctance stems from past experience with less than professional (just plain bad) sales reps who don’t listen and never shut up. They are the sales types who smother us with a spiel of what they assume we want and how great their company is. Sales reps worth their weight in gold (true professionals) don’t do this. They earn the trust of their customers first—they are the reps people want to do business with.

Good Rep/Bad Rep

The differences between the types of reps you want to do business with and the kind you don’t is simpler to spot than you may think. Here are the 5 top things to look for when seeking value providers vs. order takers:

1. They do their homework before they meet with you

Professional sales people who deliver real value take the time to do their research on you and/or your company. They spend time understanding your business to be able to explain the benefits of their product or service as it relates to your business.

In our business, we help chefs and restaurateurs with fine meat programs tailored to fit their needs. We take the time to learn as much as we can about our customers and prospects by studying their menus, eating at their venues, reading their customer reviews online and more. When we do our homework first, we can have more meaningful conversations with our customers about their business.

Reps who do their homework make better use of your valuable time and streamline the path to meeting your needs. If a sales rep opens the conversation with something like “…tell me about your business,” they probably didn’t do their homework beforehand.

2. They listen first and talk second

We set our aim to abide by the following expression at Buedel Fine Meats: We have two ears and one mouth for a reason. Meaning, we should listen more than speak.

Professional sale reps deliver real value when they listen first. They ask quality questions (sincerely) about your needs and seek comprehension of your goals before talking about their company. They want to know what drives your company’s needs, your decision making process, how you’ll know if your needs are met, and so on.

Value based sales reps know they must demonstrate how their product or service could benefit you in the context of your needs. The only way for them to do this is by listening first. Of course, there is an appropriate time for the sales rep to do all the talking so you can understand how their product or service can meet your needs, but if a rep is talking more than listening first, it’s a sign they’re putting their commission before your needs.

3. They make it safe and earn your trust

Professionals who deliver real value create a safe environment for you and they work to earn your trust. What I mean by a ‘safe environment’ is they create an atmosphere of accommodation without risk. Value adding sales reps accommodate your needs, not theirs. They work with you on your terms, not theirs. They follow your buying process, not their selling process.

Most sales people are under pressure to make sales, but the sales reps that add real value accommodate you without risk. An example of risk would be something like “… you have to buy it today, or the deal is gone.” Really? I doubt it. Earning your trust involves avoiding ultimatums and high pressure tactics.

We generally prefer to do business with people we know and like—we give them our trust because we find it safe to do so. Earning your trust is a process, not an event. Professional sales reps who add value know how to earn your trust and create a safe, no-risk environment to do business with you.

4. They say, “No” and frame it

Quality sales reps expect a long-term relationship with you. They understand that after they’ve earned your trust and your business there should be more business with you down the road. They also know that saying “yes” to everything you ask for, want or need is virtually impossible to deliver on. Conversely, they have the intelligence to say “no” when necessary to avoid purchase disappointments—in reality, they tell the truth.

The best value providers don’t just say “no” when they know their company will be unable to deliver on something, they also frame it with reasons why and propose “yes” alternatives. This gives you, as a buyer, an understanding of what and why they are able to do things and the opportunity to consider buying alternatives.

When you get what you expect, you’re happy. When you don’t, you feel like you’ve been taken.   Professional value based sales reps say, “no” with alternative ways to say “yes” so that you get what you expect.

5. They follow up in a timely manner

Probably the most important attribute of all that distinguishes a value provider from a transactional one is that they follow up in a timely manner. How frustrating is it to you when you’re under deadlines to get things done, and you can’t because you’re waiting and waiting for someone to follow up with you? Very frustrating!

All of us from time to time forget things, lose track of a to-do or without intention let something slip between the cracks. That’s human nature. However, if lack of follow-up by your sales rep is the norm rather than the exception, he/she is not bringing value to your relationship.

True pros are responsive in a timely manner. If they promise to get you an answer to your question by tomorrow, they get your answer by tomorrow, not next week or next month. They do what they say they are going to do. They return your phone calls and emails within a reasonable time frame. They realize that your time is valuable and when you need something it’s important to you. If they can’t follow up in a timely manner personally, they coordinate someone else following up for you on their behalf because you’re important to them.

Wrap Up

Reps who do their homework, listen first, work to earn your trust, avoid false promises and consistently follow up with you in a timely manner are professional value providers. Order Takers are often unprepared, like listening to themselves talk and will say anything to get the sale.

Who would you rather do business with?

From the desk of John Cecala || Website  LinkedIn  @BuedelFineMeats  Facebook

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